StW: Hi, Bayo: Foxtel set to merge Binge and Kayo; Will Nine swoop for early tennis deal? ABC shifts priorities

Welcome to the Start the Week podcast, recorded first thing on Monday, looking at the agenda for the week ahead.

Foxtel’s Nev Hasan announces the Binge advertising tier

Today:

• Foxtel plans for Binge and Kayo merger

• Nine considers its options for Stan

• The ABC prepares to shift budget to digital

• Tennis rights set for early renewal

Today’s episode features Tim Burrowes and Abe Udy. As always, we’d love to hear what you think at letters@unmade.media

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Relevant links:

• Sydney Morning Herald: ‘They are coming’: Foxtel boss predicts HBO will launch Australian service

• Unmade: Stan for sale?

• Australian Financial Review: Stan not for sale but open to partnerships, as ‘peak subscriber’ nears

• Brisbane Times: ABC to shift spending from TV and radio to digital in bid to win youth audiences

• The Australian: ABC staffing numbers climb to their highest level in five years

• The Age: Nine edges closer to new deal with Tennis Australia

Audio production was courtesy of Abe’s Audio, the people to talk to about voiceovers and sound design for corporate videos, digital content, commercials and podcasts.

Message us: letters@unmade.media

If you’re in Melbourne, don’t forget to take a look at out Marketing in 2023 event, which is only three weeks away now.

I’ll be back tomorrow with Tuesdata for our paying members.

Have a great day.

Toodlepip…

Tim Burrowes

tim@unmade.media