Start the Week: SCA hunts for next CEO; Musk seizes Twitter; WPP's new commerce move

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing.

Today’s topics:

• SCA calls in headhunters for Grant Blackley’s successor

• Twitter board agrees to sell to Elon Musk

• CarExpert takes the war to its rivals

• Netflix had a bad week; CNN+ had a worse one

• WPP’s giant e-commerce play

Today’s episode features Unmade’s Tim Burrowes in the UK and and Damian Francis in Australia. As always, we’d love to hear what you think at letters@unmade.media

Further reading:

• SMH: Korn Ferry hired in Southern Cross succession planning effort

• BBC News: Elon Musk strikes deal to buy Twitter for $44bn

• AFR: CarExpert raising $10m to buy Price My Car; IPO next

• Unmade: The Netflix U-Turn

• Sunday Times of London: WPP’s plan to run brands’ online stores

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Message us: letters@unmade.media