Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing.
Today’s topics:
The part advertising played in determining the election outcome
Did the media let down the public in how it covered the election campaign?
Vote night ratings winners
Labor’s media policy agenda
The last big US content deal goes into play
Are upfronts fading in relevance?
Today’s episode features Unmade’s Tim Burrowes and Damian Francis. As always, we’d love to hear what you think at letters@unmade.media
Further reading:
Betoota Advocate: Report: How Fucking Embarrassing For All Of You
The Australian: ABC dominated ratings for the 2022 election
Judith Neilson Institute: Instruments and objectives: Explaining the News Media Bargaining Code
SMH: Fight for NBCUniversal content fires up as offers start rolling in
AP News: Broadcast TV’s reduced role made clear in fall presentations
Audio production on Media Unmade was courtesy of Abe’s Audio, the people to talk to about voiceovers and sound design for corporate videos, digital content, commercials and podcasts.
Message us: letters@unmade.media
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