Welcome to Unmade’s Start the Week podcast.

Today’s topics:

• Business media’s new battleground as Forbes and Inc both come to Australia;

• The Optus brand after the hack;

• How a one-sided Grand Final meant lower AFL ratings

• Plummeting prices for media stocks

• Damo’s last dance (and Unmade’s next events)

Today’s episode features Unmade’s Tim Burrowes and Damian Francis. As always, we’d love to hear what you think at letters@unmade.media

Further reading on today’s topics:

• Australian Financial Review: New business publication to target aspirational eyeballs;

• Mumbrella: Forbes Australia CEO on what the brand offers advertisers;

• The Australian: Rift widens over $50m Judith Neilson Institute for Journalism prize;

• Unmade: Reputation crisis for Optus

  Unmade - media & marketing through an Aussie lens

  Reputation crises for Optus and AFL; TV landmarks; and a bloody day on the ASX

  Welcome to Unmade, mostly written on an exceptionally pleasant spring Friday in Sisters Beach, Tasmania. Happy National Ghost Hunting Day. Today’s writing soundtrack: Autofiction, by Suede (thanks for the tip, Rich) Unmade’s paying members got this email first. That could be you…

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  6 months ago · 2 likes · Tim Burrowes

• The New Daily: AFL grand final’s TV audience was a ratings disaster;

• The Australian: Local content quotas on streaming platforms will cause bottlenecks: Disney chief

• Audio production on Media Unmade was courtesy of Abe’s Audio, the people to talk to about voiceovers and sound design for corporate videos, digital content, commercials and podcasts.

• Message us: letters@unmade.media