Former Mumbrella founder Tim Burrowes started Unmade in August 2021.
Unmade offers a unique perspective on developments in the global marketing world seen through an Australian lens.
With more than 17,000 people receiving the email, Unmade is the fastest-growing newsletter in the local marketing industry.
In September 2022, Unmade won the ‘Launch of the Year’ award at the Publish Awards, while Tim Burrowes was named ‘Columnist of the Year’.
Unmade aims to offer context and insights otherwise lost in the daily agenda of press release-driven coverage. The name is inspired by Tim’s best sellingfirst book, ‘Media Unmade’, published by Hardie Grant Books in 2021.
Unmade is published on the Substack platform.
Most content published by Unmade is free, with additional analysis and podcasts available only to paying members. Become a paying member to get full access to the newsletter and website.
The Unmade Index
Unmade is the exclusive home of The Unmade Index, a daily tracker of the performance of ASX-listed media and marketing companies.
This is also the home of the Start the Week podcast, presented by Tim Burrowes and Abe Udy.
TimBot is Unmdes AI-driven media expert. He bases his information on the contents of my book Media Unmade and the last two years of Unmade’s archive.
You’ll find TimBot at timbot.ai
Before you try him out, let me share some BIG caveats.
First: TimBot is a prototype. Sometimes he breaks. If he does so in an interesting way, please send us a screenshot to Cat McGinn.
Second: Because TimBot’s computing power is driven by elements of both ChatGPT-3.5 and the recently updated ChatGPT-4, he can be slow, particularly when America is awake.
Briefly best-selling on the day it launched in the very narrow Amazon category of Media Studies
We welcome announcements, updates and press releases via the email@example.com.
Editorial - Tim Burrowes, Publisher
Advertising and sponsorship - Doug Wesney, We Think Media
Event curation and content - Cat McGinn, Head of Curated & Commercial Content
Subscriptions, events and operations - Belinda Cusack, Chief of Staff
Unmade Index - Rosa-Lee Oster