‘You're all battering each other’ - Why LBB’s Matt Cooper wants to focus on the positive in adland
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Welcome to an audio-led edition of Unmade. Today’s edition features a conversation with Matt Cooper, founder and CEO of global advertising archiving website and community, Little Black Book. He admits to be perplexed by the negativity of some of adland’s old guard.
‘You're all battering each other’ - Why LBB’s Matt Cooper wants to focus on the positive in adland
‘You're all battering each other’ - Why LBB’s…
‘You're all battering each other’ - Why LBB’s Matt Cooper wants to focus on the positive in adland
Welcome to an audio-led edition of Unmade. Today’s edition features a conversation with Matt Cooper, founder and CEO of global advertising archiving website and community, Little Black Book. He admits to be perplexed by the negativity of some of adland’s old guard.