Welcome to the Start the Week podcast, recorded first thing on Monday, looking at the agenda for the week ahead.
Today:
Twitter lays off half its staff, including most of the Australian team;
Musk threatens ‘thermonuclear’ retaliation against marketers who cancel advertising;
Nine closes in on tennis rights extension as cricket bidding opens;
The ABC prepares for radical management restructure
Today’s episode features Tim Burrowes and Abe Udy. As always, we’d love to hear what you think at letters@unmade.media
Further reading:
Australian Financial Review: Nine on verge of new Australian Open deal, as Cricket accepts bids
Sydney Morning Herald: ABC boss David Anderson to restructure organisation, shift to BBC model
Marketing Week: Mark Ritson - Five lessons on how not to do pricing from Elon Musk’s Twitter
Audio production was courtesy of Abe’s Audio, the people to talk to about voiceovers and sound design for corporate videos, digital content, commercials and podcasts.
Message us: letters@unmade.media
If you’re in Melbourne, don’t forget to take a look at out Marketing in 2023 event, which is next week.
I’ll be back tomorrow with Tuesdata for our paying members.
Have a great day.
Toodlepip…
Tim Burrowes
tim@unmade.media
Start the Week: Musk's 'thermonuclear' threat to advertisers; Nine to extend tennis deal as cricket bidding begins; ABC shakeup