Welcome to an end-of-week update from Unmade. Today: In an AI-focused edition, we explore what really happens inside teams when management fail to take the lead on new technology. Plus, an extraordinarily good day for the Unmade Index. Have you considered becoming a paying member of Unmade to get the full picture? Only our paying members receive our members-only Tuesday analysis; get access to our archive where all our content is paywalled after two months; get their own copy of Media Unmade; and receive discounts on all our events. Upgrade today
Good article. They'll be a few people making quite a lot of money out of this. They will be equipped, as happened in the early .com era, with the gift of the gab and no more idea where this is going than anybody else. Dangerous combo. Someone is going to get burned to a crisp by listening to these people, unless the senior people in the big marketing companies grasp the nettle and try as best they can, to rein in these A.I. carpet-baggers who report to them, take control and guide the process with care and caution . Even if, as their little smarties will no doubt try to do, circumvent their authority. Why? Because they'll sense their seniors re not contemporary enough to understand. There's not much room for error here. ''A little knowledge is dangerous'' comes to mind. Control it CFOs, before someone gets hurt.
Good article. They'll be a few people making quite a lot of money out of this. They will be equipped, as happened in the early .com era, with the gift of the gab and no more idea where this is going than anybody else. Dangerous combo. Someone is going to get burned to a crisp by listening to these people, unless the senior people in the big marketing companies grasp the nettle and try as best they can, to rein in these A.I. carpet-baggers who report to them, take control and guide the process with care and caution . Even if, as their little smarties will no doubt try to do, circumvent their authority. Why? Because they'll sense their seniors re not contemporary enough to understand. There's not much room for error here. ''A little knowledge is dangerous'' comes to mind. Control it CFOs, before someone gets hurt.