The Pureprofile turnaround: More evidence that domain expertise counts double

Welcome to a Friday morning edition of Unmade, kicked off on QF430 on the way to last night’s Publish Awards, and wrapped up in Sydney this morning with a slight hangover.

The Unmade team, from left: Tim. Burrowes; Unmade Index creator Rosa Oster; and managing partner Damian Francis

To our genuine surprise, considering the five other excellent publication…