Unmade: media and marketing analysis

Unmade: media and marketing analysis

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Unmade: media and marketing analysis
Unmade: media and marketing analysis
Scorecard: How FY24 was the year the bears came after Australia's media stocks
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Scorecard: How FY24 was the year the bears came after Australia's media stocks

Tim Burrowes
Jul 01, 2024
∙ Paid
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Unmade: media and marketing analysis
Unmade: media and marketing analysis
Scorecard: How FY24 was the year the bears came after Australia's media stocks
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Welcome to Tuesday’s update from Unmade. In today’s members-only post, we calculate our ASX scorecard for the 2024 financial year. As we reveal below, Australia’s listed media and marketing companies have lost more than $2bn in market capitalisation over the last 12 months

Further down, on the first day of the new financial year, the Unmade Index slips close to its low point once again.

Unmade’s paying members support our analytical journalism. In return you get access to our full archive which goes behind the paywall after two months. You also get discounts on tickets to our events, including our AI conference humAIn, our retail media conference, REmade and a free ticket to our annual Compass series.



How Nine and Seven West Media led the Unmade Index down in the last financial year

The media bulls are being eaten by the bears | DALL-E

This marks the third time Unmade has written an end of financial year wrap for our ASX-listed media and marketing stocks. Today’s numbers are the worst yet. All but three of the 14 local stocks we track have lost value for their investors in FY24.

In total, the Unmade Index lost $2.172bn in valuation. More than half of that came from the decline of Nine, which lost $1.157bn in its market cap.

Here’s the scorecard:

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