BotD: Rally on the Unmade Index; CRA owns up; Time's up for Liz Hayes
Welcome to an end-of-day edition of Unmade. Today, the CRA U-turns on its podcast data, and Liz Hayes ends lengthy time at Nine.
In today’s Best of the Day: If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes:
A complimentary ticket to all of Unmade’s events, including Compass Auckland (February 18), HumAIn (May 6), REmade (September 23), Unlock (October), and the Compass Australia series (throughout November);
Member-only content and our paywalled archives;
Your own copy of Media Unmade.
Unmade Index bounces back after two rough days
The Unmade Index broke back into positive territory today after what had been a rough start to the week.
While the ASX All Ordinaries saw a mild improvement as the Donald Trump-triggered tariff turmoil began to calm, the Unmade Index bounced even more positively, rising by 2.04% to 449.6 points.
Most media and marketing stocks had a good day. Of the larger businesses, Seven West Media had the best of it, recovering by 6.45%. Ooh Media improved by 5.4%, taking it back above a $600m market capitalisation after yesterday’s all-time low.
The day: Downloads disputed; Stopping the clock on Liz Hayes; New Greenwash rules
CRA changes its mind
Some 31 hours after announcing that 63% of Australian podcasts get more than 100,000 downloads, Commercial Radio and Audio withdrew the claim.
Blaming data provider Triton, CRA said that what it should have said was that “Large podcasts—those with 100,000+ monthly downloads in Australia—account for 63% of all downloads”. Not quite the same thing…
The Mumbrella team addressed the saga in tonight’s edition of the Mumbrellacast.
Liz Hayes calls it a day
Liz Hayes, veteran presenter of 60 Minutes for nearly 30 years, is moving on, Nine announced this afternoon.
Publicis finishes 2024 strong
Publicis Groupe revealed a strong finish to the year, with a strong quarter contributing to global growth in revenue of 5.8% in 2024.
Greenwash and brush-up
Ad Standards - the industry funded voluntary body governing Australian advertising content - will launch an Environmental Claims Code next month, designed to limit greenwashing. by brands.
Time to leave you to your evening.
Please do listen to tonight’s edition of the Mumbrellacast at all your favourite podcast places; it was lovely to be back after an absence of more than a couple of years. With Nathan Jolly on the CRA’s dodgy data dump; Lauren McNamara on Wieden+Kennedy’s bungled launch into Australia, Adam Lang prognosticating on the economy, and Abe Udy at the helm, it’s a packed 20 minutes.
We’ll be back with more soon.
Have a great day.
Toodlepip…
Tim Burrowes
Publisher - Unmade + Mumbrella
tim@unmade.media