A smoking gun
Welcome to a Tuesday update from Unmade.
Today: The new evidence that every government throws public money in the months before an election. And the Unmade Index takes a tonking.
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Turning on the public tap for advertising
Since we talked about it on the fourth episode of MediaLand back in February, I’ve been hanging out for the Australian National Audit Office’s three-year review of Federal Government Advertising.
My heart sank when the Federal election was called without the report dropping; I assumed it would be delayed.
But yesterday, the report arrived. It has its limitations, and I’ll come on to those. But it also has a smoking gun. A table so easy to understand that anybody can see for themselves what goes on.
Every time there’s an election looming, the government in power decides that it’s the perfect moment to start spending more taxpayer dollars on reminding the public what they get up to.
Every. Time.